Customer Information *First Name : *Last Name : Gender : Select GenderMaleFemale *Address : *City : *State/Province : *Zip : *Telephone Number : Email :

Dealer/Purchase Information *Dealer Name : *City : *State : *Zip : *Model : *Serial Number : (example:08s-123456) *Color: *Purchase Price $ : *Purchase Date: (mm/dd/yy) *Delivery Date: (mm/dd/yy)

Marketing Research
*1.How would you rate the service you received from your Authorized Cal Spas Dealer?	Above average Average Poor
2.How did you become familiar with Cal Spas?	Recommended by friend Fair/Home Show Authorized Dealer Advertisment Other If Advertisement or Other, explain :
*3.How did you pay for your purchase at Cal Spas?	Cash Credit Card Financed Other
4.Age Group	Select Age 20-30 30-40 40-50 50-60 Over 60 Marital Status (Status is optional) Single Married Divorced Widowed Do you have children? (Answer is optional) Yes No
*5.What is the primary use of your newly purchased item?	Entertaining Relaxation Therapy Fun
*6.From your initial time of interest, how long was it until you made your purchase?	1 week 2 weeks 3 weeks Longer If Longer, how long:
*7.How far did you have to travel to make your purchase?
*8.How many different products did you investigate before you made your purchase?
*9.What was the deciding factor in your Cal Spas purchase?	Select factor The Cal Spas Products Price Features Sales Presentation Warranty Reputation
Customer Satisfaction Survey (optional)
How would you rate the location of the dealer ?	Excellent Good Fair Poor Very Poor
Was the sales staff pleasant and courteous?	Excellent Good Fair Poor Very Poor
How would you rate the knowlegde you received on Cal Spas products?
(a) Spas	Excellent Good Fair Poor Very Poor
(b) Gazebos	Excellent Good Fair Poor Very Poor
(c) Saunas	Excellent Good Fair Poor Very Poor
(d) Barbecues	Excellent Good Fair Poor Very Poor
(e) Billiards	Excellent Good Fair Poor Very Poor
(f) Bar	Excellent Good Fair Poor Very Poor
(g) Fireplaces	Excellent Good Fair Poor Very Poor
(h) Fire Pits	Excellent Good Fair Poor Very Poor
How would you rate the available features on the product your purchased?
(a) Spas	Excellent Good Fair Poor Very Poor
(b) Gazebos	Excellent Good Fair Poor Very Poor
(c) Saunas	Excellent Good Fair Poor Very Poor
(d) Barbecues	Excellent Good Fair Poor Very Poor
(e) Billiards	Excellent Good Fair Poor Very Poor
(f) Bar	Excellent Good Fair Poor Very Poor
(g) Fireplaces	Excellent Good Fair Poor Very Poor
(h) Fire Pits	Excellent Good Fair Poor Very Poor
How would you rate the reliability, quality and performance on the product you purchased?
(a) Spas	Excellent Good Fair Poor Very Poor
(b) Gazebos	Excellent Good Fair Poor Very Poor
(c) Saunas	Excellent Good Fair Poor Very Poor
(d) Barbecues	Excellent Good Fair Poor Very Poor
(e) Billiards	Excellent Good Fair Poor Very Poor
(f) Bar	Excellent Good Fair Poor Very Poor
(g) Fireplaces	Excellent Good Fair Poor Very Poor
(h) Fire Pits	Excellent Good Fair Poor Very Poor
What other brands did you seriously consider before making this purchase?
Did the retailer have a variety of Cal Spas products for you to choose from?	Yes No
How often do you anticipate using this product?	Daily Every few days Weekly Monthly
Did you visit the website before making your purchase?	Yes No
Was the information on the website informative?	Yes No If no, what information were you looking for?
Would you recommend Cal Spas to your family and friends?	Yes No
Which group describes your family income?	Under $15K $15K-30K $30K-50K $50K-70K $70K-100K Over $100K
What would you change to improve this product ?
What additional features would you add ?
Additional comments: