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MEDIA CONTACT:
Courtney Salas, Public Relations Manager
csalas@calspas.com or (909) 623-8781

FOR IMMEDIATE RELEASE

Cal Spas Expands Sales Team with Vice President of Sales
Cal Spas continues to strengthen sales team with new position

Los Angeles, CA—(April 19, 2011) Cal Spas, the world leader in stylish, Home Resort products is pleased to announce the addition of a seasoned Vice President of Sales to lead their sales team.

"Hal Hufford joins our sales team as the Vice President of Sales for Cal Spas,” said Casey Loyd, President of Cal Spas. “He was recently the Vice President of Marcone Supply, a leading appliance company, where he was in charge of new business development and branch operations. His broad experience running successful national and international sales campaigns for leading companies will help strengthen our sales strategy and bring Cal Spas to the next level.”

As Vice President of Sales, Hufford will spearhead all national and international sales growth. He will be responsible for strengthening the Cal Spas Dealer Network and increasing brand awareness for all Cal Spas brands through every distribution channel in the global market.

“I am excited about returning to the Home Resort industry with the global leader in lifestyle products,” said Hufford. “I look forward to building relationships between Cal Spas and our valued dealer network, and participating in the overall growth of Cal Spas.”
Hufford joins the Cal Spas team with 33 years of national and international sales experience, including experience in the spa industry. His extensive experience in sales and leadership roles will help contribute to a successful selling season for the hot tub giant.

ABOUT CAL SPAS

Cal Spas® was founded in 1979 as a provider of luxury hot tubs. Today, the celebrated hot tub giant is world renowned as the #1 Global Manufacturer of Home Resort ProductsTM. The company produces premium collections of lifestyle products from its headquarters in Pomona, Calif. and distributes worldwide through a network of specialty dealers. The Cal Spas brand family of products includes Cal Spas hot tubs and swim spas, Cal Designs gazebos, Cal Heat indoor and outdoor saunas, and Cal Flame high-end outdoor grills, outdoor kitchen islands, outdoor fireplaces and firepits. Learn about Home Resort Living and find the dealer near you online at www.calspas.com.

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